About Us   

Our mission is to protect natural forests through market-based conservation strategies, reducing wood consumption in the United States.

Wood demand reduction is an opportunity to create jobs, strengthen communities, and revitalize economies. It can be done by:

  • decreasing consumption
  • implementing reuse
  • improving efficiency
  • adopting alternatives
  • improving product durability and
  • increasing recycling.

RCA stems from a 1994 meeting of 43 activists and scientists in Tomales Bay, California. The meeting launched a new organization to advance wood reduction in the United States and generated the booklet, Cut Waste Not Trees.


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For the latest information on wood consumption issues, sign on to our monthly e-newsletter, RCA-News.


For more information about our work, see our factsheet Using Less Wood: Resource Conservation Alliance.